rooni is a floral design studio based in wilmington, de.
ROONI STUDIO was founded in 2023 by Gwen George - a Philly-suburb native with a fierce passion for creativity + entrepreneurship. She comes from a family of business-owners + hard working, independent women. After a move to Wilmington, Delaware in 2020, Gwen was exposed to the mystifying world of floristry + became inspired to build something for herself.
Gwen’s unique vision was developed early on as she spent her younger years behind the camera exploring Philadelphia. Photography + her professional experience in visual merchandising are heavy influencers in Gwen’s aesthetic. By offering an authentic perspective in the art of floral design, ROONI sets out to be known for using flowers to create bold, impactful shapes + unforgettable moments.
GET IN TOUCH.
hello@roonistudio.com
based in Wilmington, Delaware
”have flowers, will travel”